The largest exhibition of natural, organic and health food in Japan



Gateway to Healthy Food & Supplement Industry in JAPAN


WELLNESS FOOD JAPAN is held at Tokyo Big Sight as the largest specialized exhibition in the food and health industry in Japan.
This exhibition is held annually with the aim of expanding its scale to contribute to the food and health industry.

Wellness Food Japan aims to:

  1. Make people's food more delicious and healthier, extending healthy life.
  2. Realizing a connected world through alternative foods and reducing food.
  3. Create a healthy mind and body through diet and supplements.

Our vision for Wellness Food Japan is to 'improve people's quality of life through ahealthy diet.

For Exhibitors

This exhibition is currently accepting applications from exhibitors. We hope you will consider taking advantage of this opportunity to exhibit at the show to expand sales, acquire distributors, and select partners.

Do you have these requests?
All of these requests can be fulfilled by
exhibiting at this event.
3 reasons to exhibit at WELLNESS FOOD JAPAN

WELLNESS FOOD JAPAN covers whole healthy food and supplement segments

Highlighting the healthy food and supplement industry. One of the hottest industries.

  • Health foods and beverages
  • Organic and natural foods Dried
  • Dried fruits・Nuts
  • Vegan and vegetarian foods
  • Plant-based foods
  • Alternative and insect-based foods
  • Additive-free foods
  • Supplements
  • Health oriented oils ・olive oil
  • Health foods ingredients and materials
  • Food materials・natural ingredients
  • Food contract research organization,
testing and analysis services

This exhibition enables business meetings with the following

This exhibition provides a real platform for business discussions with 45,000 * visitors, including retail stores, dining establishments dealing with health foods, and health food users. Including concurrent exhibition.

※1 Including concurrent exhibition

Visitor profiles

Number of exhibitors and visitors

WELLNESS FOOD JAPAN is one of the leading healthy food and supplement exhibitions that expands in scale every year.

※1 Including concurrent exhibition

Overseas Support Service

  • Utilize the WEB Guidebook Listing System (Free of Charge)

    We offer free placement of your exhibition products, services, and booth PR information on the official website’s WEB Guidebook(Exhibitor List page). This is an effective way to inform prospective attendees who conduct pre-event research through web searches.

  • Organize Exhibitor Promotion Seminar (Paid)

    We are able to arrange seminar venues where you conduct activities such as recruiting agents, introducing your company, and so on, and we are also able to provide support for attracting visitors.

  • Provision of Free Admission PDF Invitations (Free of Charge)

    We offer complimentary invitations to prospective and existing clients to attend the exhibition. These invitations can be distributed through in-person handouts, direct mail, email, and social media, enabling versatile outreach.

  • Offering Marketing Plans to Enhance Exhibition Results(Paid)

    We have prepared various promotional tools to support your successful outcomes. We encourage you to utilize these tools to enhance your company’s brand image and attract visitors to your booth.

  • VISA Support Program (Free of Charge)

    We can send documents for applying VISA to exhibitors who have paid the exhibition fee 2months before the exhibition period. Please understand that the organizer CANNOT guarantee that you are able to get VISA or not. We DO NOT send invitation letter for visitors.

  • Exhibition Preparation Support through Customer Service (Partially Paid)

    To help exhibitors boost their sales at the exhibition, we provide support for all preparations leading up to and even after the exhibition concludes. This includes various services like international shipping and print arrangements.


WELLNESS FOOD JAPAN 2024 will proceed to the event according to the following schedule. The sports and wellness industry offers you great business opportunities. Please apply as soon as possible.

By March 31, 2024
Early Bird Discount

Early Bird Discount is available for application who submit the application by March 31, 2024

By May 2024
Application Deadline

May 2024
To Start Promotion

PDF invitation Ticket for free admission will be provided to the exhibitors. You may give out the PDF Invitation to your clients, business partners, etc. for promoting the show, which you’ll be participated in.

July 14[Sun]-15[Mon], 2024

Move-in Days

July 16[Tue]-18[Thu], 2024


July 18[Thu], 2024

Move-out Days
Immediately Follows The Show Ends.